вторник, 4 февраля 2025 г.

 4.02.25 Business Writing: We’ve all got to do it

https://2012books.lardbucket.org/pdfs/communication-for-business-success/s08-effective-business-writing.pdf


https://www.languagekey.com/business_email.pdf


https://smartlibrary.elayanan.info/ebook-file/ebook/2ca32376-e832-4f8f-a54b-e68cc1963a95.pdf

Business Writing Essentials

by Clare Whitmell

Text Copyright © 2014 Clare Whitmell

All Rights Reserved


Contents

Title page

Introduction

Chapter 1: Planning and Writing Objectives

Common objectives

Planning

Chapter 2: Writing Letters

Structure of letters - layout

Correct salutations, titles and punctuation

Other useful writing phrases

Chapter 3: Writing Emails

Structure of emails

Guidelines for writing emails

Language and punctuation

Writing concisely

Chapter 4: Writing Reports

Structure of reports - planning

Structure of reports - layout

Structure of reports - report sections

Language of reports

Chapter 5: Correspondence Examples

Templates

Asking for advice

Asking for clarification

Asking for confirmation

Asking for information

Auto-responders

Bad news and threats

Booking a hotel room

Complaints and apologies

Condolence

Confirming orders and prices

Giving information

Good news

Invitations

Making an appointment

Making requests

Replying to requests

Thank you letters

Spelling and editing

Chapter 6: Linking Words and Phrases

List of linking words and phrases

Usage notes - giving examples

Usage notes - adding information

Usage notes - giving a reason

Usage notes - giving a result

Usage notes - contrasting ideas

Usage notes - sequencing / summarizing

Other referencing expressions

Chapter 7: Writing Clearly

The importance of clarity

Three ways to write concisely

10 rules for writing easily understood English

Chapter 8: Vocabulary Choice and Style

What makes a text formal or informal?

Style factor 1: Active or passive

Style factor 2: Using contractions

Style factor 3: Personal pronouns

Style factor 4: Sentence length

Style factor 5: Punctuation

Style factor 6: Vocabulary

Informal and formal equivalents

Keeping style consistent

Using a range of vocabulary

Avoiding style mistakes

Cliches

Chapter 9: Tone

Avoiding rudeness

Using modal verbs

Other ways of sounding polite

The right voice

Some tips for writing politely

Chapter 10: Punctuation

Capital letters

Comma

Full stop / Period

Colon

Semi-colon

Apostrophe

Hyphen

Dash, brackets

Quotation marks

Other punctuation

Punctuation - sentence length

https://spada.uns.ac.id/pluginfile.php/176121/mod_resource/content/1/Business%20Writing%20Workbook.pdf

https://vulms.vu.edu.pk/Courses/ENG001/Downloads/how%20to%20write%20effective%20business%20english.pdf

https://www.academia.edu/31717020/The_Essential_Handbook_For_Business_Writing

..........................................7 Mood of a Verb.................................................................................9 Problem Verbs ...................................................................................9 Active and Passive Voice................................................................10 Subject–Verb Agreement...............................................................11 Types of Pronouns .........................................................................13 Relative Pronouns ...........................................................................14 Pronoun Confusion........................................................................16 Pronoun Antecedent and Verb Agreement................................17 Relative Pronoun Subjects .............................................................19 Vague Pronoun References ............................................................20 More on Pronouns ..........................................................................21 Types of Sentences .........................................................................22 Phrases and Clauses ........................................................................24 Constructing Sentences ..................................................................28 Sentence Fragments ........................................................................31 Comma Splice.................................................................................32 Fused and Run-on Sentences ........................................................33 Parallel Structure.............................................................................34 Wordiness .........................................................................................35 Redundancy .....................................................................................36
Misplaced and Dangling Modifiers .....................................37 Comma Use............................................................................38 Colon, Semicolon, Dash.......................................................41 Brackets ...................................................................................46 Quotation Marks ...................................................................46 The Apostrophe....................................................................48 Capital Letters ........................................................................50 Numbers .................................................................................52 Spelling Rules .........................................................................54 Frequently Misspelled Words ..............................................56 Compound Words and Hyphenation................................58 Compound Business Terms ................................................60 British / American / Canadian Spelling ............................61 BUSINESS WRITING Principles of Business Writing ............................................63 Structure.................................................................................64 The Outline Process .............................................................65 The Draft...............................................................................66 The Topic Sentence..............................................................67 Organizing Ideas ...................................................................68 Sample Paragraphs ................................................................69 The Business Letter ..............................................................70 Sample Business Letter ........................................................71 The Art of Persuasive Writing ...........................................72 Sample Persuasive Letter .....................................................78
The Sales Letter .....................................................................79 Sample Sales Letters ..............................................................82 Letter of Complaint..............................................................90 Response to a Complaint......................................................91 Sample Letter of Complaint................................................92 Sample Letter: Response to Complaint..............................94 Announcement and Invitation Letters ...............................96 Sample Announcement Flyer ...............................................97 Sample Invitation Letter .......................................................98 Refusal Letter ..........................................................................99 Inappropriate Letter of Refusal........................................100 Appropriate Letter of Refusal...........................................101 Letter of Appreciation.......................................................103 The E-Mail Message...........................................................104 The Memorandum..............................................................106 Meeting Agenda and Minutes ...........................................112 The Press Release...............................................................116 The Mission Statement......................................................120 Newsletters ..........................................................................122 PROPOSALS AND REPORTS Proposal and Report Writing ............................................126 Formal Proposal and Formal Report..............................127 Business Proposals ..............................................................128 Components of a Formal Proposal.................................130 Sample Proposal..................................................................133 Business Reports .................................................................142
Components of a Formal Report.....................................144 Memo Reports .....................................................................147 Sample Progress Report.....................................................148 Sample Recommendation Report.....................................149 USAGE Commonly Confused Words .............................................150 Common Problem Usage...................................................152 Terms Frequently Confused..............................................158 VISUAL DESIGN BASICS Creating a Document..........................................................167 Working With Fonts ............................................................168 Art in a Document..............................................................171 Page Design..........................................................................172 Text Alignment....................................................................175 Charts and Graphs ..............................................................177 INDEX.....................................................................179

https://www.otcbahrain.com/wp-content/uploads/2017/12/The-Smart-Guide-to-Business-Writing.pdf

You will be writing a diverse set of documents in the course of your business career. Expect to write:

• Emails

• Letters to be hired

• Cover letters to proposals

• Power point presentations

• Blogs, content for websites

• Marketing materials such as ad briefs, ads, banner ads, flyers and more

• Reports to people you report to

• Employee reviews

• White papers

http://solr.bccampus.ca:8001/bcc/file/c0305dec-b8f7-4810-88d5-d6bf72edc8c6/1/Business-Writing-For-Everyone-1615398412._print.pdf

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